I went viral with my first campaign at the BBH Barn internship in Singapore and rode that sweet Buzzfeed wave all the way to some sought-after internships like Anomaly, Mother and JWT then to my first job at Analogfolk. After a few years I moved to AMV where I helped create a pencil winning campaign for Guinness then to 18 Feet and Rising as a Senior Creative then straight into my first CD role at Revolt, an activist agency that was surrounded by excitement, buzz and a startup attitude I couldn’t resist. Most recently I joined Amplify who centre around culture and experience. I have many strings to my bow so you can throw anything at me and I’ll give you a wide variety of solutions.
Throughout my career I’ve always been waiting on that dream brief, and I’m ambitious and impatient so I write my own and create side projects. Most notable is CRACK + CIDER, a reimagining of the traditional charity model that opened in 4 cities and raised $100,000 for homeless people. This lead me to some crazy places like prime time BBC News, Cannes Lions main stage, Eurobest stage in Rome and even to a TEDx talk. I’ve graced lists that proclaim me to be Creativity’s Female Future (thanks, Campaign) or a Digital Maverick or a Woman of Tomorrow. It’s been a wild ride.
What I offer:
10 years experience as a solo hybrid creative focusing on social, digital and culture. Experiential and ATL proficient. If I can do a filmed TEDx talk, I can pitch to whatever clients you can throw at me. I’m told my superpower is getting the best work out of younger creatives and strategists. I’ve built relationships with some eye-wateringly senior clients at some of the worlds biggest corporations. I am equally happy to come in and quietly take a project off your hands and get it done.
Client list:
Pinterest, Pepsico, Mars inc, Bacardi, Pernod Ricard, Guinness, Klarna, Sainsbury’s, Family Action, The Ocean Agency, Seedlip, Clearscore, Costa Coffee, House of Fraser, Reckitt Benckiser.